I don’t think I lean out the window a bit when I say that Kremer Racing stands for the solidarity and enthusiasm for the Porsche brand like no other racing team. The company, which was founded in 1962 by Erwin and Manfred Kremer, celebrated its international breakthrough after numerous Grand Prix participations in Germany in 1979 at the 24 Hours of Le Mans, in which the three-man team of drivers in a Kremer Porsche 935 K tore off 3 307 laps and thus on Podium drove. The victory manifested the superiority of the team; The 935 K 3 was not only the first Porsche that Kremer had its own signature look like, but also the only Porsche with an air / air intercooler, which allowed the performance spectrum to be shifted further upwards.
The passion from which such dominating driving machines as the 935 K 3 or later the K8 Spyder arose, however, came from Erwin’s victory in Spa in 1968, the year he also won the European Touring Car Championship.
But how did it go on? Was the leap from the K4, the last prototype on the 935 basis, to the K8 pioneering? What is certain is that Kremer Racing won a number of titles in endurance races with the 935 platform and then took first place with the 926 C in the group of the same name in Monza in 1985. With the K8 Spyder, the brothers delivered a masterpiece – this time in Daytona. Here the pilots (including Marco Werner) drove through the goal as field leaders in 1995. The second K8 in the field achieved a sixth place.
After that it was quiet about Kremer Racing. Erwin was the driving force behind the team, he committed himself to expanding customer motorsport and Manfred mainly took over the field of repair and restoration of vehicles.
In 2006 the death of Erwin shocked the company, without a will and without an emergency plan, the company had also reached a critical point that threatened its existence. Thanks to the determined efforts of the newly appointed managing director Sauer, however, the prestigious team was caught. With the sale of the company in 2010, Manfred brought a second managing director to the table, Eberhard Baunach, an influential local entrepreneur.
For a good three years, Kremer Racing has been trying to position itself on the market again. In the course of the restructuring, the focus was also placed on the workshop, customer sports and the racing team. All fields are divided into historical (oldtimers), classic (youngtimers) and current. The range of services that the established company offers can be clearly divided into: normal workshop services through to engine and transmission overhauls and their construction, vehicle restoration and racing car construction. In addition, professional support for customer sports teams is offered on the racetrack.
Jan Hennen, for his part Kremer Racing’s press spokesman, has to admit that the mainstay and continuation of the racing team is not currently profitable. Such a small team is dependent on high deductibles and a corresponding commitment or on passionate employees and customers. You live for racing, which you can see in the numerous contributions of the partners, but the sum is not quantified. The catchphrase “private equity” is actually the decisive factor here, after all the costs per season amount to well over € 500,000.
Even sponsors shy away from the expense, and the vehicles are currently not present in enough racing series. In addition, there are the tightening of the regulations with regard to sponsoring. One hopes for companies that have a serious basic interest in sport and are not out to profit or strengthen the brand.
Customer sport is gaining in importance. Even if participation in an 8 hour race costs the owner € 8,000 or € 30,000 for 3 drivers and 24 hours, the chances of getting into the black are significantly better. Especially since you no longer have to worry about sponsorship spots.
In addition to the VLN, Kremer’s vehicles are also represented in other races such as the AVD Oldtimer Grand Prix.
However, the manufacturer’s plans for the future were specifically addressed. Manufacturer? Right, Kremer has a manufacturer’s license and recently reactivated it. This means that Kremer editions based on Porsche could be offered exclusively. In the after-sale area, they also want to offer racing and club packages for various models, and racing car construction for the 997 and 991 platforms is to be promoted. But it will be difficult to find international approval or even to position oneself. Too many competitors such as TechArt or Manthey have over time already settled and undeniably established these niches. Instead of the parts trade, you should really build on the perception as a manufacturer and bring out special editions that can quickly become coveted collector’s items because of the lack of development funds for innovations.
Even though the team is relatively modest in terms of manpower, there has been a cooperation with Professor Hermann’s chair, who, among other things, oversees the Formula Student and a VLN project, for years. An important ace up your sleeve to raise up young engineers, mechanics and drivers and to let them contribute to the re-establishment of the brand.
It’s good that Hennen presented the cup vehicle. Because this 911 is also rented out for track days and can even be driven on the road. In addition, special driver training courses can be offered in which an experienced racing driver looks directly at your hands. You just never stop learning!
Incidentally, Kremer Racing also has its own engine test bench, which is designed for up to 1000 hp or 1000 Nm torque. So enough to take on the K8!
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